Reviews and testimonials are “social proof” and they increase conversion and will help you book more weddings. Here are 10 ways to use reviews and testimonials more effectively:

  1. On the home page of your website (and throughout your website)
  2. Just before the call-to-action at the bottom of your website pages
  3. To create blog posts
  4. As individual social media posts
  5. In your Facebook page cover image
  6. In your email newsletter
  7. On the back of your business cards
  8. In your sales presentations
  9. In your email signature
  10. On your post-inquiry-landing page (http://trypilp.com)
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