I love Rack Cards. They give you more room than a postcard along with plenty of room to include key unique value propositions (UVPs). You can even add extra testimonials. They are inexpensive to produce in short runs (100-200) at places like Vistaprint.
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Chris Jaeger produces the BOOK MORE WEDDINGS NEWSLETTER and is the Founder and Director of the INTERNATIONAL ASSOCIATION OF WEDDING INDUSTRY PROFESSIONALS (IAWIP). He is a wedding industry marketing veteran with more than 20 years of experience marketing to brides and grooms.